According to Travis Robertson (How local businesses can benefit from QR codes) Driving traffic to Facebook is one of the best recommendation on using QR codes. "Send the person to a specialized tab on your Facebook Fan Page that invites them to "Like" the page and then receive a special offer for the event. Nearly 1 in every 10 people in the world has a facebook account."
Often times people save tickets for memories… a QR Code will allow them to instantly access more information about a performer whenever they’d like to.
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